Eyes on the prize
Meaning
To maintain unwavering focus on a desired ultimate goal or objective, despite any distractions or difficulties encountered along the way.
Origin
The phrase "eyes on the prize" became an enduring anthem of the American Civil Rights Movement, famously popularized by the freedom song "Keep Your Eyes on the Prize." While the exact genesis of the phrase itself is uncertain, likely stemming from earlier folk spirituals that spoke of heavenly rewards, it was the 1960s protest song that cemented its place in the American lexicon. Based on the traditional spiritual "Gospel Plow" or "Hold On," the reworked version urged activists to remain steadfast and hopeful, no matter the violence or oppression, with their ultimate goal of equality firmly in sight. This powerful message transformed a simple idiom into a rallying cry for justice, emphasizing unyielding focus on a singular, noble objective.
Examples
- Despite the many challenges, the team kept their eyes on the prize and delivered the project ahead of schedule.
- She told herself to keep her eyes on the prize, remembering that all her hard work would pay off when she graduated.