Kill the goose that lays the golden eggs
Meaning
To destroy something valuable or profitable out of greed or impatience, thereby losing its future benefits.
Origin
This timeless idiom springs from one of Aesop's Fables, tales crafted in ancient Greece to teach moral lessons. The story tells of a humble farmer and his wife who possessed a miraculous goose, one that gifted them a single, shimmering golden egg each day. Driven by insatiable greed and impatience, they reasoned that if they killed the goose, they could retrieve all the gold inside at once. Their brutal act, however, yielded no hidden treasure, only a dead goose and the irreversible loss of their daily fortune, forever immortalizing the folly of destroying a valuable, ongoing source of profit for immediate, short-sighted gain.
Examples
- Failing to invest in employee well-being might kill the goose that lays the golden eggs for the company in the long run.
- Raising subscription prices too high could kill the goose that lays the golden eggs, causing many loyal customers to leave.